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Trika Insights.


Anupama Krishnan
Feb 63 min read
The Rise of Voice Commerce
Imagine ordering your favorite products without lifting a finger—just by speaking. No clicks, no typing, just pure convenience. Welcome...


Roshni Isaac
Jan 288 min read
Is It Time to Upgrade Your Website’s UX? Key Signs and Tips for a Refresh
Your website is often the first impression your brand makes on potential customers, and first impressions matter—big time. In fact, a UK...


Anupama Krishnan
Jan 174 min read
7 Proven Strategies for Omni-Channel Retail Success in 2025
In today's fast-paced retail environment, consumers expect seamless shopping experiences across various channels—whether websites,...


Subhayan Dutta
Jan 83 min read
From AI to Omnichannel: Tech Transformations Shaping Retail in 2025
Imagine walking into a store where personalized recommendations greet you, checkout lines are nonexistent, and your shopping history...


Subhayan Dutta
Dec 11, 20243 min read
Your Ultimate Christmas Marketing Plan
The Christmas season is here, and for e-commerce stores, it’s the biggest chance to cash in on holiday shoppers! But with so much...

Wasim Akram
Nov 3, 20222 min read
5 Factors Driving Composable Commerce Adoption
The pandemic seems to be behind us as we move into 2023. The customer expectations are growing stronger than ever, whether it’s for...

Anupama Krishnan
Feb 8, 20224 min read
Valken takes a customer first approach for its global ecommerce strategy
About Valken As a worldwide manufacturer and distributor serving the worlds of paintball, airsoft, and defence protection, Valken...


Wasim Akram
Feb 8, 20225 min read
Rocky Mountain Oils Expands Online Presence to Drive Business
RMO re-platforms from Magento to VTEX to scale their next level of growth, enter new markets and attract new customers. Industry: Health...

Roshni Isaac
Feb 3, 20223 min read
What are Experience Management Platforms & How to Leverage Them
Experience management platforms like Liferay, AEM, Episerver to name a few, allow companies to manage their digital experiences across...

Anubhav Raina
Feb 3, 20222 min read
Why most B2B organizations build custom commerce solutions?
B2B business needs are complex. B2B organizations have tried to adopt popular B2C platforms with B2B add-ons but have failed. The result...

Anupama Krishnan
Feb 3, 20223 min read
User Experience - An Imperative Business Value
The examples of bad user experience are many - The USB plug (always lucky on the third try), the experience of making a connecting flight...

Wasim Akram
Feb 3, 20222 min read
Digital Maturity Models – A Marketing Bubble
Have you been baffled by terms like Digital Maturity Model, DMM, or DMM Assessments? Have you been asked or offered to take a DMM...

Roshni Isaac
Feb 3, 20224 min read
Pandemic Exerting Digital Landscape
The Covid-19 pandemic is one of the biggest events in the history of human-kind. Covid-19 has affected day today life of people all over...

Roshni Isaac
Feb 3, 20224 min read
COVID-19: Key Drivers for B2B Online Commerce
The B2B business operations would look fundamentally different post pandemic depending on the strategies adopted by each business....

Anubhav Raina
Feb 3, 20222 min read
Trika Technologies Announces Global Partnership with VTEX
Enabling Speed to Market for Digital Commerce Experiences to More Clients in Expanded Regions Trika is a global independent commerce...

Wasim Akram
Feb 3, 20223 min read
Digital Content Series: Enabling Buying Decisions through Visual Commerce
The digital content that goes behind selling a product has rapidly evolved over the past decade, with advanced user-generated content and...
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